{"id":500,"date":"2026-08-25T10:00:00","date_gmt":"2026-08-25T06:00:00","guid":{"rendered":"https:\/\/sectorofficial.com\/insights\/design-that-sells-creating-lasting-value\/"},"modified":"2026-08-25T10:00:00","modified_gmt":"2026-08-25T06:00:00","slug":"more-content-does-not-always-mean-more-communication","status":"publish","type":"sector_insight","link":"https:\/\/sectorofficial.com\/ka\/insights\/more-content-does-not-always-mean-more-communication\/","title":{"rendered":"\u10db\u10d4\u10e2\u10d8 \u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10d8 \u10e7\u10dd\u10d5\u10d4\u10da\u10d7\u10d5\u10d8\u10e1 \u10db\u10d4\u10e2 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0\u10e1 \u10d0\u10e0 \u10dc\u10d8\u10e8\u10dc\u10d0\u10d5\u10e1"},"content":{"rendered":"

\u10e3\u10eb\u10e0\u10d0\u10d5\u10d8 \u10e5\u10dd\u10dc\u10d4\u10d1\u10d8\u10e1 \u10d0\u10e0\u10e9\u10d4\u10d5\u10d8\u10e1 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d8 \u10e3\u10d9\u10d5\u10d4 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10dc\u10d0\u10d3 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8\u10d0. \u10db\u10d0\u10d2\u10d0\u10da\u10d8\u10d7\u10d0\u10d3, \u10d0\u10e8\u10e8-\u10d8\u10e1 National Association of REALTORS-\u10d8\u10e1 \u10db\u10dd\u10dc\u10d0\u10ea\u10d4\u10db\u10d4\u10d1\u10d8\u10d7, 2024 \u10ec\u10d4\u10da\u10e1 \u10db\u10e7\u10d8\u10d3\u10d5\u10d4\u10da\u10d4\u10d1\u10d8\u10e1 43%-\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10de\u10d8\u10e0\u10d5\u10d4\u10da\u10d8 \u10dc\u10d0\u10d1\u10d8\u10ef\u10d8 \u10d8\u10dc\u10e2\u10d4\u10e0\u10dc\u10d4\u10e2\u10e8\u10d8 \u10e5\u10dd\u10dc\u10d4\u10d1\u10d8\u10e1 \u10db\u10dd\u10eb\u10d8\u10d4\u10d1\u10d0 \u10d8\u10e7\u10dd. \u10ea\u10d8\u10e4\u10e0\u10e3\u10da \u10e1\u10d8\u10d5\u10e0\u10ea\u10d4\u10e8\u10d8 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d4\u10d1\u10d8 \u10d2\u10d0\u10dc\u10e1\u10d0\u10d9\u10e3\u10d7\u10e0\u10d4\u10d1\u10d8\u10d7 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10dc\u10d0\u10d3 \u10d0\u10e4\u10d0\u10e1\u10d4\u10d1\u10d3\u10dc\u10d4\u10dc \u10e4\u10dd\u10e2\u10dd\u10d4\u10d1\u10e1, \u10d3\u10d4\u10e2\u10d0\u10da\u10e3\u10e0 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d0\u10e1\u10d0 \u10d3\u10d0 \u10d2\u10d4\u10d2\u10db\u10d4\u10d1\u10e1.<\/p>\n

Zillow-\u10e1 2025 \u10ec\u10da\u10d8\u10e1 prospective buyers \u10d9\u10d5\u10da\u10d4\u10d5\u10d0\u10ea \u10e1\u10d0\u10d8\u10dc\u10e2\u10d4\u10e0\u10d4\u10e1\u10dd \u10e1\u10e3\u10e0\u10d0\u10d7\u10e1 \u10d0\u10e9\u10d5\u10d4\u10dc\u10d4\u10d1\u10e1: \u10d2\u10d0\u10db\u10dd\u10d9\u10d8\u10d7\u10ee\u10e3\u10da\u10d7\u10d0 33%-\u10db\u10d0 floor plan \u10e3\u10eb\u10e0\u10d0\u10d5\u10d8 \u10e5\u10dd\u10dc\u10d4\u10d1\u10d8\u10e1 \u10dd\u10dc\u10da\u10d0\u10d8\u10dc \u10d2\u10d0\u10dc\u10ea\u10ee\u10d0\u10d3\u10d4\u10d1\u10d8\u10e1 \u10e7\u10d5\u10d4\u10da\u10d0\u10d6\u10d4 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc \u10d4\u10da\u10d4\u10db\u10d4\u10dc\u10e2\u10d0\u10d3 \u10d3\u10d0\u10d0\u10e1\u10d0\u10ee\u10d4\u10da\u10d0, 26%-\u10db\u10d0 - \u10db\u10d0\u10e6\u10d0\u10da\u10d8 \u10ee\u10d0\u10e0\u10d8\u10e1\u10ee\u10d8\u10e1 \u10e4\u10dd\u10e2\u10dd\u10d4\u10d1\u10d8, \u10ee\u10dd\u10da\u10dd 20%-\u10db\u10d0 - 3D\/\u10d5\u10d8\u10e0\u10e2\u10e3\u10d0\u10da\u10e3\u10e0\u10d8 \u10e2\u10e3\u10e0\u10d8. \u10d5\u10d8\u10d3\u10d4\u10dd \u10de\u10d8\u10e0\u10d5\u10d4\u10da \u10d0\u10d3\u10d2\u10d8\u10da\u10d6\u10d4 \u10db\u10ee\u10dd\u10da\u10dd\u10d3 4%-\u10db\u10d0 \u10d3\u10d0\u10d0\u10e7\u10d4\u10dc\u10d0. \u10d4\u10e1 \u10d0\u10e8\u10e8-\u10d8\u10e1 \u10de\u10dd\u10e2\u10d4\u10dc\u10ea\u10d8\u10e3\u10e0\u10d8 \u10db\u10e7\u10d8\u10d3\u10d5\u10d4\u10da\u10d4\u10d1\u10d8\u10e1 \u10d9\u10d5\u10da\u10d4\u10d5\u10d0\u10d0 \u10d3\u10d0 \u10e1\u10ee\u10d5\u10d0 \u10d1\u10d0\u10d6\u10e0\u10d4\u10d1\u10d6\u10d4 \u10de\u10d8\u10e0\u10d3\u10d0\u10de\u10d8\u10e0 \u10d5\u10d4\u10e0 \u10d2\u10d0\u10dc\u10d5\u10d0\u10d6\u10dd\u10d2\u10d0\u10d3\u10d4\u10d1\u10d7.<\/p>\n

\u10d0\u10e5 \u10d4\u10e0\u10d7\u10d8 \u10e1\u10d0\u10d8\u10dc\u10e2\u10d4\u10e0\u10d4\u10e1\u10dd \u10d3\u10d0\u10e1\u10d9\u10d5\u10dc\u10d0 \u10e9\u10dc\u10d3\u10d4\u10d1\u10d0:<\/p>\n

\u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10e1 \u10e3\u10d1\u10e0\u10d0\u10da\u10dd\u10d3 \u10db\u10d4\u10e2\u10d8 \u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10d8 \u10d0\u10e0 \u10e1\u10ed\u10d8\u10e0\u10d3\u10d4\u10d1\u10d0. \u10db\u10d0\u10e1 \u10e1\u10ed\u10d8\u10e0\u10d3\u10d4\u10d1\u10d0 \u10e1\u10ec\u10dd\u10e0\u10d8 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d0 \u10e1\u10ec\u10dd\u10e0 \u10db\u10dd\u10db\u10d4\u10dc\u10e2\u10e8\u10d8.<\/p>\n

\u10d9\u10d0\u10e0\u10d2\u10d8 \u10d5\u10d8\u10d6\u10e3\u10d0\u10da\u10d8 \u10ef\u10d4\u10e0 \u10d9\u10d8\u10d3\u10d4\u10d5 \u10d0\u10e3\u10ea\u10d8\u10da\u10d4\u10d1\u10d4\u10da\u10d8\u10d0. \u10db\u10d0\u10d2\u10e0\u10d0\u10db \u10db\u10d0\u10e0\u10e2\u10dd \u10d5\u10d8\u10d6\u10e3\u10d0\u10da\u10d8 \u10d0\u10e6\u10d0\u10e0 \u10d0\u10e0\u10d8\u10e1 \u10e1\u10d0\u10d9\u10db\u10d0\u10e0\u10d8\u10e1\u10d8.<\/h2>\n

\u10d3\u10d4\u10d5\u10d4\u10da\u10dd\u10de\u10d4\u10e0\u10e3\u10da\u10d8 \u10de\u10e0\u10dd\u10d4\u10e5\u10e2\u10d8 \u10e0\u10d7\u10e3\u10da\u10d8 \u10de\u10e0\u10dd\u10d3\u10e3\u10e5\u10e2\u10d8\u10d0.<\/p>\n

\u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10db\u10d0 \u10d4\u10e0\u10d7\u10d3\u10e0\u10dd\u10e3\u10da\u10d0\u10d3 \u10e3\u10dc\u10d3\u10d0 \u10d2\u10d0\u10d8\u10d2\u10dd\u10e1 \u10da\u10dd\u10d9\u10d0\u10ea\u10d8\u10d0, \u10d0\u10e0\u10e5\u10d8\u10e2\u10d4\u10e5\u10e2\u10e3\u10e0\u10d0, \u10d3\u10d0\u10d2\u10d4\u10d2\u10db\u10d0\u10e0\u10d4\u10d1\u10d0, \u10e4\u10d0\u10e1\u10d8, \u10d8\u10dc\u10e4\u10e0\u10d0\u10e1\u10e2\u10e0\u10e3\u10e5\u10e2\u10e3\u10e0\u10d0, \u10d2\u10d0\u10e0\u10d4\u10db\u10dd, \u10db\u10e8\u10d4\u10dc\u10d4\u10d1\u10da\u10dd\u10d1\u10d8\u10e1 \u10d4\u10e2\u10d0\u10de\u10d8, \u10de\u10d8\u10e0\u10dd\u10d1\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10e1\u10d0\u10d1\u10dd\u10da\u10dd\u10dd\u10d3 - \u10e0\u10dd\u10d2\u10dd\u10e0\u10d8 \u10d8\u10e5\u10dc\u10d4\u10d1\u10d0 \u10d8\u10e5 \u10ea\u10ee\u10dd\u10d5\u10e0\u10d4\u10d1\u10d0.<\/p>\n

\u10d0\u10db\u10d8\u10e2\u10dd\u10db \u10de\u10e0\u10dd\u10d4\u10e5\u10e2\u10d8\u10e1 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0 \u10db\u10ee\u10dd\u10da\u10dd\u10d3 \u10da\u10d0\u10db\u10d0\u10d6\u10d8 \u10e0\u10d4\u10dc\u10d3\u10d4\u10e0\u10d4\u10d1\u10d8\u10e1 \u10ec\u10d0\u10e0\u10db\u10dd\u10d4\u10d1\u10d0 \u10d0\u10e0 \u10d0\u10e0\u10d8\u10e1.<\/p>\n

\u10db\u10d8\u10e1\u10d8 \u10d0\u10db\u10dd\u10ea\u10d0\u10dc\u10d0\u10d0 \u10e0\u10d7\u10e3\u10da\u10d8 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d8\u10e1 \u10dd\u10e0\u10d2\u10d0\u10dc\u10d8\u10d6\u10d4\u10d1\u10d0 \u10d3\u10d0 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d1\u10d0\u10d3 \u10d2\u10d0\u10e0\u10d3\u10d0\u10e5\u10db\u10dc\u10d0.<\/p>\n

\u10d4\u10e1 \u10d2\u10d0\u10dc\u10e1\u10d0\u10d9\u10e3\u10d7\u10e0\u10d4\u10d1\u10d8\u10d7 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc\u10d8\u10d0 \u10db\u10d0\u10e8\u10d8\u10dc, \u10e0\u10dd\u10d3\u10d4\u10e1\u10d0\u10ea \u10d1\u10d0\u10d6\u10d0\u10e0\u10d6\u10d4 \u10d1\u10d4\u10d5\u10e0\u10d8 \u10de\u10e0\u10dd\u10d4\u10e5\u10e2\u10d8 \u10d5\u10d8\u10d6\u10e3\u10d0\u10da\u10e3\u10e0\u10d0\u10d3 \u10d3\u10d0 \u10e1\u10d8\u10e2\u10e7\u10d5\u10d8\u10d4\u10e0\u10d0\u10d3 \u10d4\u10e0\u10d7\u10db\u10d0\u10dc\u10d4\u10d7\u10e1 \u10d4\u10db\u10e1\u10d2\u10d0\u10d5\u10e1\u10d4\u10d1\u10d0.<\/p>\n

\u201e\u10de\u10e0\u10d4\u10db\u10d8\u10e3\u10db\u10d8\u201c.<\/p>\n

\u201e\u10d9\u10dd\u10db\u10e4\u10dd\u10e0\u10e2\u10d8\u201c.<\/p>\n

\u201e\u10d7\u10d0\u10dc\u10d0\u10db\u10d4\u10d3\u10e0\u10dd\u10d5\u10d4\u201c.<\/p>\n

\u201e\u10e1\u10d0\u10e3\u10d9\u10d4\u10d7\u10d4\u10e1\u10dd \u10da\u10dd\u10d9\u10d0\u10ea\u10d8\u10d0\u201c.<\/p>\n

\u201e\u10ea\u10ee\u10dd\u10d5\u10e0\u10d4\u10d1\u10d8\u10e1 \u10d0\u10ee\u10d0\u10da\u10d8 \u10e1\u10e2\u10d0\u10dc\u10d3\u10d0\u10e0\u10e2\u10d8\u201c.<\/p>\n

\u10e0\u10d0\u10ea \u10e3\u10e4\u10e0\u10dd \u10ee\u10e8\u10d8\u10e0\u10d0\u10d3 \u10db\u10d4\u10dd\u10e0\u10d3\u10d4\u10d1\u10d0 \u10db\u10e1\u10d2\u10d0\u10d5\u10e1\u10d8 \u10d3\u10d0\u10de\u10d8\u10e0\u10d4\u10d1\u10d4\u10d1\u10d8, \u10db\u10d8\u10d7 \u10dc\u10d0\u10d9\u10da\u10d4\u10d1 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d0\u10e1 \u10d0\u10eb\u10da\u10d4\u10d5\u10e1 \u10d7\u10d8\u10d7\u10dd\u10d4\u10e3\u10da\u10d8 \u10db\u10d0\u10d7\u10d2\u10d0\u10dc\u10d8 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10e1.<\/p>\n

\u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10d8 \u10d9\u10d8\u10d7\u10ee\u10d5\u10d4\u10d1\u10d8\u10d7 \u10d4\u10eb\u10d4\u10d1\u10e1 \u10d3\u10d0 \u10d0\u10e0\u10d0 \u10e1\u10da\u10dd\u10d2\u10d0\u10dc\u10d4\u10d1\u10d8\u10d7<\/h2>\n

\u10dd\u10dc\u10da\u10d0\u10d8\u10dc \u10eb\u10d8\u10d4\u10d1\u10d8\u10e1 \u10e4\u10dd\u10e0\u10db\u10d0\u10ea \u10d8\u10ea\u10d5\u10da\u10d4\u10d1\u10d0.<\/p>\n

Realtor.com-\u10d8\u10e1 2025 \u10ec\u10da\u10d8\u10e1 \u10d9\u10d5\u10da\u10d4\u10d5\u10d0\u10e8\u10d8 \u10d0\u10e0\u10e1\u10d4\u10d1\u10e3\u10da\u10d8 \u10d3\u10d0 \u10de\u10dd\u10e2\u10d4\u10dc\u10ea\u10d8\u10e3\u10e0\u10d8 \u10db\u10e7\u10d8\u10d3\u10d5\u10d4\u10da\u10d4\u10d1\u10d8\u10e1 \u10d7\u10d8\u10d7\u10e5\u10db\u10d8\u10e1 \u10dd\u10e0\u10d8 \u10db\u10d4\u10e1\u10d0\u10db\u10d4\u10d3\u10d8 \u10d0\u10db\u10d1\u10dd\u10d1\u10d3\u10d0, \u10e0\u10dd\u10db \u10d0\u10e0\u10e1\u10d4\u10d1\u10e3\u10da\u10d8 \u10eb\u10d8\u10d4\u10d1\u10d8\u10e1 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d4\u10d1\u10d8\u10d7 \u10db\u10d0\u10d7\u10d7\u10d5\u10d8\u10e1 \u10e0\u10d4\u10d0\u10da\u10e3\u10e0\u10d0\u10d3 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc\u10d8 \u10d9\u10e0\u10d8\u10e2\u10d4\u10e0\u10d8\u10e3\u10db\u10d4\u10d1\u10d8\u10e1 \u10db\u10dd\u10eb\u10d4\u10d1\u10dc\u10d0 \u10e0\u10d7\u10e3\u10da\u10d8 \u10d8\u10e7\u10dd; 62%-\u10e1 \u10e1\u10e3\u10e0\u10d3\u10d0 \u10e3\u10d1\u10e0\u10d0\u10da\u10dd\u10d3 \u10d0\u10e6\u10d4\u10ec\u10d4\u10e0\u10d0, \u10e0\u10dd\u10d2\u10dd\u10e0\u10d8 \u10e1\u10d0\u10ee\u10da\u10d8 \u10e1\u10ed\u10d8\u10e0\u10d3\u10d4\u10d1\u10d0 \u10d3\u10d0 \u10e8\u10d4\u10e1\u10d0\u10d1\u10d0\u10db\u10d8\u10e1\u10d8 \u10e8\u10d4\u10d3\u10d4\u10d2\u10d4\u10d1\u10d8 \u10db\u10d8\u10d4\u10e6\u10dd. \u10e1\u10ec\u10dd\u10e0\u10d4\u10d3 \u10d0\u10db \u10e5\u10ea\u10d4\u10d5\u10d8\u10e1 \u10e1\u10d0\u10de\u10d0\u10e1\u10e3\u10ee\u10dd\u10d3 \u10de\u10da\u10d0\u10e2\u10e4\u10dd\u10e0\u10db\u10d0\u10db \u10d1\u10e3\u10dc\u10d4\u10d1\u10e0\u10d8\u10d5 \u10d4\u10dc\u10d0\u10d6\u10d4 \u10d3\u10d0\u10e4\u10e3\u10eb\u10dc\u10d4\u10d1\u10e3\u10da\u10d8 AI search \u10d3\u10d0\u10dc\u10d4\u10e0\u10d2\u10d0.<\/p>\n

\u10d4\u10e1 \u10d0\u10e8\u10e8-\u10d8\u10e1 \u10d9\u10dd\u10dc\u10d9\u10e0\u10d4\u10e2\u10e3\u10da\u10d8 \u10de\u10da\u10d0\u10e2\u10e4\u10dd\u10e0\u10db\u10d8\u10e1\u10d0 \u10d3\u10d0 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d4\u10d1\u10d8\u10e1 \u10db\u10d0\u10d2\u10d0\u10da\u10d8\u10d7\u10d8\u10d0, \u10db\u10d0\u10d2\u10e0\u10d0\u10db \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc\u10d8 \u10ea\u10d5\u10da\u10d8\u10da\u10d4\u10d1\u10d0 \u10e9\u10d0\u10dc\u10e1:<\/p>\n

\u10d0\u10d3\u10d0\u10db\u10d8\u10d0\u10dc\u10d4\u10d1\u10d8 \u10e1\u10e3\u10da \u10e3\u10e4\u10e0\u10dd \u10ee\u10e8\u10d8\u10e0\u10d0\u10d3 \u10d4\u10eb\u10d4\u10d1\u10d4\u10dc \u10de\u10d0\u10e1\u10e3\u10ee\u10e1 \u10d9\u10dd\u10dc\u10d9\u10e0\u10d4\u10e2\u10e3\u10da \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d4\u10d1\u10d0\u10d6\u10d4 \u10d3\u10d0 \u10d0\u10e0\u10d0 \u10e3\u10d1\u10e0\u10d0\u10da\u10dd\u10d3 \u10de\u10e0\u10dd\u10d4\u10e5\u10e2\u10d8\u10e1 \u10d0\u10e6\u10ec\u10d4\u10e0\u10d0\u10e1.<\/p>\n

\u201e\u10d0\u10e0\u10d8\u10e1 \u10d0\u10d3\u10d2\u10d8\u10da\u10d8 \u10e1\u10d0\u10db\u10e3\u10e8\u10d0\u10dd\u10d3?\u201c<\/p>\n

\u201e\u10e0\u10d0\u10db\u10d3\u10d4\u10dc\u10d0\u10d3 \u10db\u10dd\u10e1\u10d0\u10ee\u10d4\u10e0\u10ee\u10d4\u10d1\u10d4\u10da\u10d8\u10d0 \u10d1\u10d0\u10d5\u10e8\u10d5\u10d8\u10d0\u10dc\u10d8 \u10dd\u10ef\u10d0\u10ee\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1?\u201c<\/p>\n

\u201e\u10e0\u10d0 \u10d0\u10e0\u10d8\u10e1 \u10e4\u10d4\u10ee\u10d8\u10e1 \u10e1\u10d0\u10d5\u10d0\u10da\u10d6\u10d4?\u201c<\/p>\n

\u201e\u10e0\u10dd\u10d2\u10dd\u10e0\u10d8\u10d0 \u10d1\u10e3\u10dc\u10d4\u10d1\u10e0\u10d8\u10d5\u10d8 \u10d2\u10d0\u10dc\u10d0\u10d7\u10d4\u10d1\u10d0?\u201c<\/p>\n

\u201e\u10e0\u10d0\u10e1 \u10d5\u10d8\u10e6\u10d4\u10d1 \u10d0\u10db \u10e4\u10d0\u10e1\u10d0\u10d3?\u201c<\/p>\n

\u10d9\u10d0\u10e0\u10d2\u10db\u10d0 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0\u10db \u10d0\u10db \u10d9\u10d8\u10d7\u10ee\u10d5\u10d4\u10d1\u10d6\u10d4 \u10de\u10d0\u10e1\u10e3\u10ee\u10d8 \u10e3\u10dc\u10d3\u10d0 \u10e8\u10d4\u10eb\u10da\u10dd\u10e1.<\/p>\n

\u10e1\u10dd\u10ea\u10d8\u10d0\u10da\u10e3\u10e0\u10d8 \u10db\u10d4\u10d3\u10d8\u10d0 \u10d0\u10e6\u10db\u10dd\u10e9\u10d4\u10dc\u10d8\u10e1 \u10e1\u10d8\u10d5\u10e0\u10ea\u10d4\u10ea\u10d0\u10d0<\/h2>\n

NAR-\u10d8\u10e1 2025 Technology Survey-\u10e8\u10d8 \u10d0\u10db\u10d4\u10e0\u10d8\u10d9\u10d4\u10da\u10d8 REALTORS-\u10d8\u10e1 75% \u10e1\u10dd\u10ea\u10d8\u10d0\u10da\u10e3\u10e0 \u10db\u10d4\u10d3\u10d8\u10d0\u10e1 \u10de\u10e0\u10dd\u10e4\u10d4\u10e1\u10d8\u10e3\u10da \u10e1\u10d0\u10e5\u10db\u10d8\u10d0\u10dc\u10dd\u10d1\u10d0\u10e8\u10d8 \u10d8\u10e7\u10d4\u10dc\u10d4\u10d1\u10d3\u10d0, \u10ee\u10dd\u10da\u10dd 39% \u10db\u10d0\u10e1 \u10e1\u10d0\u10d9\u10e3\u10d7\u10d0\u10e0 \u10e2\u10d4\u10e5\u10dc\u10dd\u10da\u10dd\u10d2\u10d8\u10e3\u10e0 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d4\u10d1\u10e1 \u10e8\u10dd\u10e0\u10d8\u10e1 \u10ee\u10d0\u10e0\u10d8\u10e1\u10ee\u10d8\u10d0\u10dc\u10d8 \u10da\u10d8\u10d3\u10d4\u10d1\u10d8\u10e1 \u10e7\u10d5\u10d4\u10da\u10d0\u10d6\u10d4 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc \u10ec\u10e7\u10d0\u10e0\u10dd\u10d3 \u10d0\u10e1\u10d0\u10ee\u10d4\u10da\u10d4\u10d1\u10d3\u10d0.<\/p>\n

Zillow-\u10e1 2025 \u10ec\u10da\u10d8\u10e1 \u10d9\u10d5\u10da\u10d4\u10d5\u10d0\u10e8\u10d8 \u10d9\u10d8 \u10de\u10dd\u10e2\u10d4\u10dc\u10ea\u10d8\u10e3\u10e0\u10d8 \u10db\u10e7\u10d8\u10d3\u10d5\u10d4\u10da\u10d4\u10d1\u10d8\u10e1 41% \u10d0\u10db\u10d1\u10dd\u10d1\u10d3\u10d0, \u10e0\u10dd\u10db \u10e1\u10dd\u10ea\u10d8\u10d0\u10da\u10e3\u10e0\u10d8 \u10db\u10d4\u10d3\u10d8\u10d8\u10e1 \u10d0\u10e5\u10e2\u10d8\u10e3\u10e0\u10d8 presence \u10db\u10d0\u10d7 \u10d0\u10d2\u10d4\u10dc\u10e2\u10d8\u10e1 \u10d3\u10d0\u10e5\u10d8\u10e0\u10d0\u10d5\u10d4\u10d1\u10d8\u10e1\u10d9\u10d4\u10dc \u10e3\u10e4\u10e0\u10dd \u10db\u10d4\u10e2\u10d0\u10d3 \u10d2\u10d0\u10dc\u10d0\u10ec\u10e7\u10dd\u10d1\u10d3\u10d0. Millennials-\u10e8\u10d8 \u10d4\u10e1 \u10db\u10d0\u10e9\u10d5\u10d4\u10dc\u10d4\u10d1\u10d4\u10da\u10d8 47% \u10d8\u10e7\u10dd.<\/p>\n

\u10d4\u10e1 \u10db\u10dd\u10dc\u10d0\u10ea\u10d4\u10db\u10d4\u10d1\u10d8 \u10d0\u10d2\u10d4\u10dc\u10e2\u10d4\u10d1\u10e1 \u10d4\u10ee\u10d4\u10d1\u10d0 \u10d3\u10d0 \u10d0\u10e0\u10d0 \u10d3\u10d4\u10d5\u10d4\u10da\u10dd\u10de\u10d4\u10e0\u10e3\u10da \u10d1\u10e0\u10d4\u10dc\u10d3\u10d4\u10d1\u10e1, \u10d0\u10db\u10d8\u10e2\u10dd\u10db \u10db\u10d0\u10d7 \u10e8\u10dd\u10e0\u10d8\u10e1 \u10de\u10d8\u10e0\u10d3\u10d0\u10de\u10d8\u10e0 \u10e2\u10dd\u10da\u10dd\u10d1\u10d0\u10e1 \u10d5\u10d4\u10e0 \u10d3\u10d0\u10d5\u10e1\u10d5\u10d0\u10db\u10d7.<\/p>\n

\u10db\u10d0\u10d2\u10e0\u10d0\u10db \u10d8\u10e1\u10d8\u10dc\u10d8 \u10d0\u10e9\u10d5\u10d4\u10dc\u10d4\u10d1\u10e1, \u10e0\u10dd\u10db \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0 \u10e3\u10eb\u10e0\u10d0\u10d5\u10d8 \u10e5\u10dd\u10dc\u10d4\u10d1\u10d8\u10e1 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10db\u10ee\u10dd\u10da\u10dd\u10d3 \u10e0\u10d4\u10d9\u10da\u10d0\u10db\u10d8\u10e1 \u10db\u10d8\u10e6\u10d4\u10d1\u10d8\u10e1 \u10d0\u10d3\u10d2\u10d8\u10da\u10d8 \u10d0\u10e6\u10d0\u10e0 \u10d0\u10e0\u10d8\u10e1 - \u10d4\u10e1 \u10d0\u10e0\u10d8\u10e1 \u10d9\u10d5\u10da\u10d4\u10d5\u10d8\u10e1, \u10d0\u10e6\u10db\u10dd\u10e9\u10d4\u10dc\u10d8\u10e1\u10d0 \u10d3\u10d0 \u10dc\u10d3\u10dd\u10d1\u10d8\u10e1 \u10e4\u10dd\u10e0\u10db\u10d8\u10e0\u10d4\u10d1\u10d8\u10e1 \u10d4\u10e0\u10d7-\u10d4\u10e0\u10d7\u10d8 \u10d2\u10d0\u10e0\u10d4\u10db\u10dd.<\/p>\n

\u10d0\u10db\u10d8\u10e2\u10dd\u10db \u10e7\u10d5\u10d4\u10da\u10d0 \u10d0\u10e0\u10ee\u10e1 \u10d4\u10e0\u10d7\u10d8 \u10e0\u10dd\u10da\u10d8 \u10d0\u10e0 \u10e3\u10dc\u10d3\u10d0 \u10f0\u10e5\u10dd\u10dc\u10d3\u10d4\u10e1<\/h2>\n

Website-\u10e1 \u10e8\u10d4\u10e3\u10eb\u10da\u10d8\u10d0 \u10d3\u10d4\u10e2\u10d0\u10da\u10e3\u10e0\u10d0\u10d3 \u10d0\u10ee\u10e1\u10dc\u10d0\u10e1 \u10de\u10e0\u10dd\u10d3\u10e3\u10e5\u10e2\u10d8.<\/p>\n

Social media-\u10e1 - \u10e8\u10d4\u10e5\u10db\u10dc\u10d0\u10e1 \u10d0\u10e6\u10db\u10dd\u10e9\u10d4\u10dc\u10d8\u10e1 \u10de\u10d8\u10e0\u10d5\u10d4\u10da\u10d8 \u10ec\u10d4\u10e0\u10e2\u10d8\u10da\u10d8 \u10d3\u10d0 \u10db\u10e3\u10d3\u10db\u10d8\u10d5\u10d8 \u10e3\u10e0\u10d7\u10d8\u10d4\u10e0\u10d7\u10dd\u10d1\u10d0.<\/p>\n

\u10d5\u10d8\u10d3\u10d4\u10dd \u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10e1 - \u10d2\u10d0\u10d3\u10db\u10dd\u10e1\u10ea\u10d4\u10e1 \u10d2\u10d0\u10db\u10dd\u10ea\u10d3\u10d8\u10da\u10d4\u10d1\u10d0 \u10d3\u10d0 \u10d4\u10db\u10dd\u10ea\u10d8\u10d0.<\/p>\n

3D-\u10e1 - \u10d0\u10e9\u10d5\u10d4\u10dc\u10dd\u10e1 \u10ef\u10d4\u10e0 \u10d0\u10e0\u10d0\u10e0\u10e1\u10d4\u10d1\u10e3\u10da\u10d8 \u10e1\u10d8\u10d5\u10e0\u10ea\u10d4.<\/p>\n

PR-\u10e1 - \u10e8\u10d4\u10e5\u10db\u10dc\u10d0\u10e1 \u10d9\u10dd\u10dc\u10e2\u10d4\u10e5\u10e1\u10e2\u10d8 \u10d3\u10d0 \u10e1\u10d0\u10dc\u10d3\u10dd\u10dd\u10d1\u10d0.<\/p>\n

Sales material-\u10e1 - \u10d3\u10d0\u10d4\u10ee\u10db\u10d0\u10e0\u10dd\u10e1 \u10d0\u10d3\u10d0\u10db\u10d8\u10d0\u10dc\u10e1 \u10d0\u10e0\u10e9\u10d4\u10d5\u10d0\u10dc\u10d8\u10e1 \u10d2\u10d0\u10d9\u10d4\u10d7\u10d4\u10d1\u10d0\u10e8\u10d8.<\/p>\n

\u10de\u10e0\u10dd\u10d1\u10da\u10d4\u10db\u10d0 \u10d8\u10ec\u10e7\u10d4\u10d1\u10d0 \u10db\u10d0\u10e8\u10d8\u10dc, \u10e0\u10dd\u10d3\u10d4\u10e1\u10d0\u10ea \u10e7\u10d5\u10d4\u10da\u10d0 \u10d0\u10e0\u10ee\u10e8\u10d8 \u10e3\u10d1\u10e0\u10d0\u10da\u10dd\u10d3 \u10d4\u10e0\u10d7\u10d8 \u10d3\u10d0 \u10d8\u10d2\u10d8\u10d5\u10d4 \u10e2\u10d4\u10e5\u10e1\u10e2\u10e1\u10d0 \u10d3\u10d0 \u10d5\u10d8\u10d6\u10e3\u10d0\u10da\u10e1 \u10d5\u10d8\u10db\u10d4\u10dd\u10e0\u10d4\u10d1\u10d7.<\/p>\n

\u10d4\u10e0\u10d7\u10d8\u10d0\u10dc\u10d8 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0 \u10d0\u10e0 \u10dc\u10d8\u10e8\u10dc\u10d0\u10d5\u10e1 \u10d8\u10d3\u10d4\u10dc\u10e2\u10e3\u10e0 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0\u10e1.<\/p>\n

\u10dc\u10d8\u10e8\u10dc\u10d0\u10d5\u10e1, \u10e0\u10dd\u10db \u10e7\u10d5\u10d4\u10da\u10d0 \u10d0\u10e0\u10ee\u10d8 \u10d4\u10e0\u10d7 \u10e1\u10e2\u10e0\u10d0\u10e2\u10d4\u10d2\u10d8\u10e3\u10da \u10d8\u10d3\u10d4\u10d0\u10e1 \u10e1\u10ee\u10d5\u10d0\u10d3\u10d0\u10e1\u10ee\u10d5\u10d0 \u10e4\u10e3\u10dc\u10e5\u10ea\u10d8\u10d8\u10d7 \u10d4\u10db\u10e1\u10d0\u10ee\u10e3\u10e0\u10d4\u10d1\u10d0.<\/p>\n

SECTOR VIEW<\/h2>\n

SECTOR-\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10d8 \u10e1\u10d0\u10d1\u10dd\u10da\u10dd\u10dd \u10de\u10e0\u10dd\u10d3\u10e3\u10e5\u10e2\u10d8 \u10d0\u10e0 \u10d0\u10e0\u10d8\u10e1.<\/p>\n

\u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10d8 \u10d0\u10e0\u10d8\u10e1 \u10ea\u10dd\u10d3\u10dc\u10d8\u10e1 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0\u10d3 \u10d2\u10d0\u10e0\u10d3\u10d0\u10e5\u10db\u10dc\u10d8\u10e1 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d8.<\/p>\n

\u10d9\u10d5\u10da\u10d4\u10d5\u10d8\u10d3\u10d0\u10dc \u10d5\u10d8\u10ea\u10d8\u10d7, \u10d5\u10d8\u10e1 \u10d5\u10d4\u10e1\u10d0\u10e3\u10d1\u10e0\u10d4\u10d1\u10d8\u10d7.<\/p>\n

\u10de\u10e0\u10dd\u10d3\u10e3\u10e5\u10e2\u10d8\u10d3\u10d0\u10dc - \u10e0\u10d0\u10e1 \u10d5\u10d7\u10d0\u10d5\u10d0\u10d6\u10dd\u10d1\u10d7.<\/p>\n

\u10e1\u10e2\u10e0\u10d0\u10e2\u10d4\u10d2\u10d8\u10d8\u10d3\u10d0\u10dc - \u10e0\u10d0\u10e2\u10dd\u10db \u10d0\u10e0\u10d8\u10e1 \u10d4\u10e1 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc\u10d8.<\/p>\n

\u10d1\u10e0\u10d4\u10dc\u10d3\u10d8\u10d3\u10d0\u10dc - \u10e0\u10dd\u10d2\u10dd\u10e0 \u10e3\u10dc\u10d3\u10d0 \u10d5\u10d7\u10e5\u10d5\u10d0\u10d7.<\/p>\n

\u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10d8 \u10d9\u10d8 \u10d0\u10db \u10e7\u10d5\u10d4\u10da\u10d0\u10e4\u10d4\u10e0\u10e1 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10d2\u10d0\u10e1\u10d0\u10d2\u10d4\u10d1 \u10d2\u10d0\u10db\u10dd\u10ea\u10d3\u10d8\u10da\u10d4\u10d1\u10d0\u10d3 \u10d2\u10d0\u10e0\u10d3\u10d0\u10e5\u10db\u10dc\u10d8\u10e1.<\/p>\n

\u10d0\u10db\u10d8\u10e2\u10dd\u10db \u10e9\u10d5\u10d4\u10dc\u10d8 \u10de\u10e0\u10dd\u10ea\u10d4\u10e1\u10d8 \u10d0\u10e0 \u10d8\u10ec\u10e7\u10d4\u10d1\u10d0 \u10d9\u10d8\u10d7\u10ee\u10d5\u10d8\u10d7:<\/p>\n

\u201e\u10e0\u10d0 \u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10d8 \u10d2\u10d0\u10d3\u10d0\u10d5\u10d8\u10e6\u10dd\u10d7?\u201c<\/p>\n

\u10ef\u10d4\u10e0 \u10d5\u10d9\u10d8\u10d7\u10ee\u10e3\u10da\u10dd\u10d1\u10d7:<\/p>\n

\u201e\u10e0\u10d0 \u10e3\u10dc\u10d3\u10d0 \u10d2\u10d0\u10d8\u10d2\u10dd\u10e1 \u10d0\u10d3\u10d0\u10db\u10d8\u10d0\u10dc\u10db\u10d0, \u10e0\u10dd\u10db \u10d0\u10db \u10de\u10e0\u10dd\u10d4\u10e5\u10e2\u10d8\u10e1 \u10e6\u10d8\u10e0\u10d4\u10d1\u10e3\u10da\u10d4\u10d1\u10d0 \u10e1\u10ec\u10dd\u10e0\u10d0\u10d3 \u10d3\u10d0\u10d8\u10dc\u10d0\u10ee\u10dd\u10e1?\u201c<\/p>\n

\u10d3\u10d0 \u10db\u10ee\u10dd\u10da\u10dd\u10d3 \u10d0\u10db\u10d8\u10e1 \u10e8\u10d4\u10db\u10d3\u10d4\u10d2 \u10d5\u10d8\u10e0\u10e9\u10d4\u10d5\u10d7 \u10e4\u10dd\u10e0\u10db\u10d0\u10e2\u10e1, \u10d0\u10e0\u10ee\u10e1 \u10d3\u10d0 \u10d8\u10e1\u10e2\u10dd\u10e0\u10d8\u10d0\u10e1.<\/p>\n

\u10d9\u10d0\u10e0\u10d2\u10d8 \u10d9\u10dd\u10db\u10e3\u10dc\u10d8\u10d9\u10d0\u10ea\u10d8\u10d0 \u10db\u10d4\u10e2\u10d8\u10e1 \u10d7\u10e5\u10db\u10d0\u10e1 \u10d0\u10e0 \u10dc\u10d8\u10e8\u10dc\u10d0\u10d5\u10e1. \u10d8\u10e1 \u10dc\u10d8\u10e8\u10dc\u10d0\u10d5\u10e1, \u10e0\u10dd\u10db \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc\u10d8 \u10e3\u10d9\u10d4\u10d7 \u10d5\u10d7\u10e5\u10d5\u10d0\u10d7.<\/p>\n

\u10ec\u10e7\u10d0\u10e0\u10dd\u10d4\u10d1\u10d8<\/h3>\n

National Association of REALTORS\u00ae \u2014 Home Search Process<\/a>
Zillow Research \u2014 Consumer Housing Trends Report 2025: Prospective Buyers<\/a>
National Association of REALTORS\u00ae \u2014 2025 Technology Survey<\/a>
Realtor.com \/ NAR \u2014 AI-powered Home Search, 2025<\/a><\/p>","protected":false},"excerpt":{"rendered":"

\u10e3\u10eb\u10e0\u10d0\u10d5\u10d8 \u10e5\u10dd\u10dc\u10d4\u10d1\u10d8\u10e1 \u10db\u10e7\u10d8\u10d3\u10d5\u10d4\u10da\u10e1 \u10d3\u10e6\u10d4\u10e1 \u10e3\u10e4\u10e0\u10dd \u10db\u10d4\u10e2\u10d8 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d0 \u10d0\u10e5\u10d5\u10e1, \u10d5\u10d8\u10d3\u10e0\u10d4 \u10dd\u10d3\u10d4\u10e1\u10db\u10d4. \u10d0\u10db\u10d8\u10e2\u10dd\u10db \u10de\u10e0\u10dd\u10d4\u10e5\u10e2\u10d8\u10e1 \u10d0\u10db\u10dd\u10ea\u10d0\u10dc\u10d0 \u10db\u10ee\u10dd\u10da\u10dd\u10d3 \u10ee\u10d8\u10da\u10d5\u10d0\u10d3\u10dd\u10d1\u10d0 \u10d0\u10e6\u10d0\u10e0 \u10d0\u10e0\u10d8\u10e1. \u10db\u10d7\u10d0\u10d5\u10d0\u10e0\u10d8\u10d0, \u10e0\u10d0\u10db\u10d3\u10d4\u10dc\u10d0\u10d3 \u10e1\u10ec\u10e0\u10d0\u10e4\u10d0\u10d3 \u10d3\u10d0 \u10db\u10d9\u10d0\u10e4\u10d8\u10dd\u10d3 \u10e8\u10d4\u10e3\u10eb\u10da\u10d8\u10d0 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10e1 \u10d2\u10d0\u10d8\u10d2\u10dd\u10e1, \u10e0\u10d0\u10e1 \u10e1\u10d7\u10d0\u10d5\u10d0\u10d6\u10dd\u10d1\u10e1 \u10de\u10e0\u10dd\u10d4\u10e5\u10e2\u10d8 \u10d3\u10d0, \u10e0\u10d0\u10e2\u10dd\u10db \u10d0\u10e0\u10d8\u10e1 \u10d4\u10e1 \u10db\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc\u10d8.<\/p>","protected":false},"featured_media":583,"menu_order":0,"template":"","insight_category":[16],"class_list":["post-500","sector_insight","type-sector_insight","status-publish","has-post-thumbnail","hentry","insight_category-communication-content"],"_links":{"self":[{"href":"https:\/\/sectorofficial.com\/ka\/wp-json\/wp\/v2\/sector_insight\/500","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sectorofficial.com\/ka\/wp-json\/wp\/v2\/sector_insight"}],"about":[{"href":"https:\/\/sectorofficial.com\/ka\/wp-json\/wp\/v2\/types\/sector_insight"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sectorofficial.com\/ka\/wp-json\/wp\/v2\/media\/583"}],"wp:attachment":[{"href":"https:\/\/sectorofficial.com\/ka\/wp-json\/wp\/v2\/media?parent=500"}],"wp:term":[{"taxonomy":"insight_category","embeddable":true,"href":"https:\/\/sectorofficial.com\/ka\/wp-json\/wp\/v2\/insight_category?post=500"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}